5. If you aren’t pissing off at least some people all the time, you’ve probably been captured by the establishment.
6. Take whatever your first website plan is and remove 90% of the features you want. Then build it and launch it and your users will tell you which features they actually wanted instead. Build them and bask in the warm glow of appreciation.
Tom’s genius is to stand outside government and subvert it. Those of us on the inside should set ourselves the tougher version of number 6: to strip out 90% of the underlying process complexity and then build back in only those parts which improve service and efficiency, before encouraging others to develop its presentation while abstracting from 90% of the complexity which is left.
I don’t think we are anywhere close to doing that yet. But then it’s not long ago that Tom was pissing off quite a lot of people quite a lot of the time. Now he has been captured by a new establishment, which he played no small part in creating, so radical decrementalism may be closer than we think.